MikePedersen.com

I know you’ve heard it a few times online. In fact it’s quite the buzzword at the moment. TRUST. What does it take for you to build trust withyour market? This is what I call “the key to the kingdom” for your business to survive and thrive. The Internet can be a cold, non-trusting place, [...]

I’ve been doing a lot of soul searching the past 6 months or so, and have really come to a conclusion about business success. I’ve always been a believer in taking action, but like most of us, sometimes do not practice what I believe. With that being said, I have a new phrase I’m going [...]

I’ve been reading a lot lately about personal branding, and have become quite enamored with it, as the Internet has made it much easier to create a positive brand that can help you grow your business.  What’s your brand say about you and your business? Or, are you even aware of it? If you’ve been [...]

I have been thinking a lot lately of how we are so consumed with our personal situations, that we forget about the “other person”. They are going through similar situations too! What if we all changed our attitude and thought instead to pay it forward? If you haven’t seen the movie called the same thing, [...]

Every business or sales professional yearns for referrals. And yet…most business people do not implement a referral marketing system that will help them grow their referrals and revenue. Growing a referral-only business is a possibility, but takes consistency and a bit of creativity. The only way a customer, friend, family member or acquaintance will refer [...]

I do not want to pick on real estate professionals in this article, as this could easily be any service type business that deals with clients, but I’m here to tell you it’s personally happened to me in 4 different transactions (with realtors) in my lifetime so far. Does this sound familiar? Several years ago [...]

What happens when you have an appointment with either a potential client, customer or even just an acquaintance? Once you’ve met with them, what do you do? This article is all about how valuable a personalized follow up marketing system is. In this day of craziness, people are mostly concerned with their own well-being, and [...]